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Level up your eyelash game for all day lashes! butter LONDON Power Up All Day Wear Mascara instantly delivers length, dramatic curl and definition to individual lashes with long-lasting, flexible 8-hour wear. The creamy, oil-free water-resistant formula is infused with hydrating Jojoba Extract, so eyelashes appear thicker and more volumized without clumping, smudging or flaking. 

The multi-functional, lash-catching, curved brush features micro-combs to reach even the smallest lashes while soft-flex bristles create a 360 degree panoramic effect… it’s naturally eye catching.

• Longwear (8+ hours of wear)
• Oil Free – 100% safe for lash extensions
• Creamy, water-resistant formula with comfortable flexible wear
• Unique nourishing wax blend delivers instant length, dramatic curl & definition
• Infused with Jojoba Extract to soften & hydrate eyelashes, so they appear thicker and more volumized over time
• Specialized Polymer reduces smudging and flaking
• Dual-Purpose curved mascara brush has micro-combs for precise application and soft-flex bristles stretch & lengthen the look of eyelashes
• Gluten Free, Paraben Free, Always Cruelty Free
• Long wear (8+ hours of wear)
• 84% of women thought their lashes looked instantly amplified
• 84% of women agree that this mascara is “weather-proof”
• No clumping, smudging or flaking
• 95% of women found their lashes felt hydrated and soft, even after they removed makeup